LOS ANGELES, Oct. 27, 2015 /PRNewswire/ — Addroid is announcing the launch of their Addroid Experts partner program with top creative, media, and integrated agencies. Addroid Experts have a proven track record for executing advanced creative campaigns using Addroid’s innovative video advertising platform. The list of agencies includes TVGla, Doubleday & Cartwright, RED Interactive Agency, and Part IV (see full list of agencies below). Addroid’s technology has been used for global accounts such as Universal Pictures, Lionsgate, and other major entertainment, action sports, and lifestyle brands.
Agencies are aligning with Addroid because Addroid’s technology bridges the gap between Flash and HTML5, while providing powerful creative tools for video display advertising. Addroid’s unique, hyper-compatible, auto-play technology makes it the ideal successor to Flash, and is quickly becoming the new industry standard for display advertising.
“Addroid’s platform allows us to efficiently build video display ads and enables our team to focus on what they like to do best which is executing great creative. They’ve been a great partner to work with and definitely helped make the transition from Flash to HTML more seamless in the campaigns we had with them during that time.”
–Julie Gargan, Executive Creative Director, TVGla
We can offer interviews with Addroid senior executives as well as leadership of the partner agencies, or provide more information on the brands involved in these partnerships.
Addroid Expert Partner Agencies:
- BLKBX Creative Group
- Doubleday & Cartwright
- Part IV
- RED Interactive Agency
- Revolve Agency
Founded in 2010 and based in Los Angeles, California, Addroid empowers brands to deliver their message with full creative impact, across all platforms with better ROI than standard banners or rich media. Addroid is both an innovative ad unit format and a web-based platform for building and serving video display ad units. The patent-pending technology stack delivers full motion video or animations with auto-play, click-for-sound, and extended video on click.
Addroid units live within existing banner footprints (web or mobile) and are trafficked through existing DSPs. The platform empowers the advertiser, the creative agency or the publisher, to build once with no code, while the platform transparently manages the various file types needed to guarantee an optimal experience across handheld, tablet and desktop.